Enhancing organizational sustainable innovation performance through organizational readiness for big data analytics
Abstract Organizations must employ big data analytics to maintain sustained innovation in the highly dynamic and evolving business landscape. Even though BDA has a transformative power to revolutionize how businesses do things and engage with their customers’ adopting BDA has faced significant chall...
Tallennettuna:
| Päätekijät: | , , , |
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| Aineistotyyppi: | Artigo |
| Kieli: | Inglês |
| Julkaistu: |
Springer Nature
2024-07-01
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| Sarja: | Humanities & Social Sciences Communications |
| Linkit: | https://doi.org/10.1057/s41599-024-03424-4 |
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