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The role of the SA Advertising Research Founda- tion in communications research

The South African Advertising Research Foundation started operations in January 1975. The SAARF is financed by a levy of 0.5 per cent added by the media to their published advertising rates. The primary objectives of the SAARF are to develop an organisation for research which can conduct, promote,...

詳細記述

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書誌詳細
第一著者: Casper Venter
フォーマット: Artigo
言語:Inglês
出版事項: University of Johannesburg 2022-11-01
シリーズ:Communicare
主題:
オンライン・アクセス:https://journals.uj.ac.za/index.php/jcsa/article/view/2172
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