QRコード

Welfare effects of nudges: The emotional tax of calorie menu labeling

Traditionally, information has been assumed to never harm consumers, a notion recently challenged. Salience nudges have been argued to evoke negative emotions, therefore acting as “emotional taxes”. I design a hypothetical restaurant meal experiment to analyze the emotional and short-term consumer w...

詳細記述

保存先:
書誌詳細
第一著者: Linda Thunström
フォーマット: Artigo
言語:Inglês
出版事項: Cambridge University Press 2019-01-01
シリーズ:Judgment and Decision Making
主題:
オンライン・アクセス:http://journal.sjdm.org/18/18829/jdm18829.pdf
タグ: タグ追加
タグなし, このレコードへの初めてのタグを付けませんか!