Enhancing the Capacity of MSMEs through Social Media and Financial Literacy Training in Sulaman and Silver Cici Koto Gadang

Training in social media and financial literacy is crucial for enhancing the capabilities of micro, small, and medium-sized enterprises (MSMEs), especially traditional craft businesses like Sulaman and Silver Cici Koto Gadang MSME. The objective of this study is to examine the impact of these train...

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Главные авторы:	Yulia Anas, Fitriyeni Oktavia, Nurul Afifah Usman, Novi Amelia
Формат:	Artigo
Язык:	Indonésio
Опубликовано:	Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas 2026-04-01
Серии:	Warta Pengabdian Andalas
Предметы:	MSMEs, financial literacy, social media marketing, theory of planned behavior
Online-ссылка:	https://wartaandalas.lppm.unand.ac.id/index.php/jwa/article/view/1439
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