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The Role of Real‐Time Engagement in Shaping Social Media Check‐In Behavior: Moderating Effects of Trust and Peer Influence

ABSTRACT Social media platforms have reached a transformative stage, blending traditional digital interactions with real‐time engagement features to foster user participation and connectivity. As real‐time engagement mechanisms such as interactive communication, personalized feedback, and dynamic co...

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Principais autores: Xiaoshuang Lu, Kavitha Balakrishnan, Tak Jie Chan, Meng Na
Format: Artigo
Sprog:Inglês
Udgivet: Wiley 2025-09-01
Serier:Brain and Behavior
Fag:
check‐in behavior
information credibility
peer influence
real‐time engagement
social media
trust
Online adgang:https://doi.org/10.1002/brb3.70887
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