Potensi dan Strategi Marketing Perbankan Syariah pada Segmen Kelas Menengah Indonesia
<p>Group of middle-class society is a tremendous market for Islamic business, especially Islamic banking. The fact that the majority of Indonesia's population is Muslim, Islamic business institutions should work on the mid-market segment earnestly. The potential of middle class development in Indone...
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| Autor principal: | |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Syarif Hidayatullah State Islamic University of Jakarta
2015-11-01
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| coleção: | Al-Iqtishad: Jurnal Ilmu Ekonomi Syariah |
| Assuntos: | |
| Acesso em linha: | http://journal.uinjkt.ac.id/index.php/iqtishad/article/view/2116 |
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