Stratégies linguistiques et sémiotiques des enseignes commerciales à Akid Lotfi, Oran
Abstract: This study examines the commercial signs in the Akid Lotfi neighborhood of Oran to understand the underlying linguistic and semiotic strategies behind their naming. Based on the concept of "semiolinguistic landscape" by Jaworski and Thurlow (2010), the analysis reveals that the signs are...
Bewaard in:
| Hoofdauteur: | |
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| Formaat: | Artigo |
| Taal: | Árabe |
| Gepubliceerd in: |
University of Oran 2 Mohamed Ben Ahmed
2024-12-01
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| Reeks: | Passerelle |
| Onderwerpen: | |
| Online toegang: | https://revue.univ-oran2.dz/Revue/Passerelle/index.php/Passerelle/article/view/368 |
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