PURPOSIVE SAMPLING: A REVIEW AND GUIDELINES FOR QUANTITATIVE RESEARCH

Purposive sampling has been extensively utilized across research disciplines, particularly in business and management studies. While existing literature has primarily focused on its application in qualitative research, the rationale for using it in quantitative contexts remains underexplored, leavin...

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Hlavní autoři:	Mumtaz Ali Memon, Ramayah Thurasamy, Hiram Ting, Jun-Hwa Cheah
Médium:	Artigo
Jazyk:	Inglês
Vydáno:	Sarawak Research Society (SRS) 2025-01-01
Edice:	Journal of Applied Structural Equation Modeling
Témata:	purposive sampling quantitative research theoretical sampling snowball sampling
On-line přístup:	https://jasemjournal.com/wp-content/uploads/2024/12/JASEM90101_Memonetal2025.pdf
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