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Social Technology Enhancing the Town Centre Management Attractiveness

The article describes the social technology’s role in the TCM attractiveness from the retailers’ perspective. The exploratory research experience in Sweden during different periods between 2012 and 2016 includes contributions of the literature, direct interviews and analysis of the TCM’s websites. T...

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Bibliographic Details
Main Authors: Federica Caboni, Roberto Bruni
Format: Artigo
Language:Inglês
Published: Universidad Alberto Hurtado 2018-05-01
Series:Journal of Technology Management & Innovation
Subjects:
Online Access:https://www.jotmi.org/index.php/GT/article/view/2621
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