Investigation of Behavioral Sciences for Survival in the Food Industry during the COVID-19 Crisis

The COVID-19 pandemic has dramatically impacted the beverage industry. It directly causes job losses, reduced income, and changes in customer preferences, and it influences the relationship between franchisors and franchisees. COVID-19 has spread rapidly around the world in the past two years. Meanw...

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Detalhes bibliográficos

Principais autores:	Yung-Fu Huang, Ming-Wei Weng, Kuang-Mao Deng, Hung-Jen Tsai, Kai-Fu Yang
Formato:	Artigo
Idioma:	Inglês
Publicado em:	MDPI AG 2023-12-01
coleção:	Engineering Proceedings
Assuntos:	franchisees AHP technology COVID-19 beverage industry
Acesso em linha:	https://www.mdpi.com/2673-4591/55/1/84
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