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MARKETPLACES AS A KEY DRIVER OF GLOBAL E-COMMERCE

Currently, e-commerce is becoming a modern challenge to accelerate the development of the global economy. This requires the introduction of qualitatively new approaches to the strategic management of activities using information technology. The purpose of this article is to study the key issues, fe...

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Principais autores: Inessa Yarova, Anastasia Yurchenko
Format: Artigo
Sprog:Inglês
Udgivet: FINTECH Alliance LLC 2023-12-01
Serier:Соціально-економічні відносини в цифровому суспільстві
Fag:
e-commerce
marketplace
distribution logistics
digitalization
risks
Online adgang:https://ser.net.ua/index.php/SER/article/view/493
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