An investigation on green attitudes and demographics: Understanding the intention of international tourists in Malaysia to pay a premium for green hotels
Lodging industry is one of the most crucial segments that consume a large amount of non-renewable resources. The extant literature shows that a large number of hotels are conducting green performances to offset the shift in customers’ buying behaviour from conventional hotels towards green hotels....
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| Hlavní autor: | |
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| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Varna University of Management
2014-03-01
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| Edice: | European Journal of Tourism Research |
| Témata: | |
| On-line přístup: | https://ejtr.vumk.eu/index.php/about/article/view/142 |
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