Recommendations on Implementing the Model of Business Reputation (Goodwill) Management at the Industrial Enterprises

The problem of effective management of the intangible assets is quite serious in the circumstances when the rapid information flow  about the functioning of any company (industrial enterprise) may  alter its market value quite fast. Chief among the intangible assets is business entity’s reputation t...

Ausführliche Beschreibung

Bibliografische Detailangaben

1. Verfasser:	O. I. Kalinskiy
Format:	Artigo
Sprache:	Inglês
Veröffentlicht:	North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018-06-01
Schriftenreihe:	Управленческое консультирование
Schlagworte:	business reputation goodwill actions by management to enhance business reputation capital structure short term debt recommendations to manage goodwill
Online-Zugang:	https://www.acjournal.ru/jour/article/view/816
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