Application of Holistic marketing in the formulation of a business concept of agricultural producers from south Serbia
The purpose of this paper is to analyze business concept of agricultural producers in Serbia and to show the necessity to define a new concept based on a holistic marketing approach. The components of holistic marketing are viewed from the standpoint of small scale fresh food producers in Serbia as...
সংরক্ষণ করুন:
| প্রধান লেখক: | , , |
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| বিন্যাস: | Artigo |
| ভাষা: | Inglês |
| প্রকাশিত: |
Naučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, Bukurešt
2022-01-01
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| মালা: | Ekonomika Poljoprivrede (1979) |
| বিষয়গুলি: | |
| অনলাইন ব্যবহার করুন: | https://scindeks-clanci.ceon.rs/data/pdf/0352-3462/2022/0352-34622204109D.pdf |
| ট্যাগগুলো: |
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