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INNOVATION MANAGEMENT: IS BIG DATA NECESSARILY BETTER DATA?

This study explores the relationship between firms' application of data analytics (specifically it's attributes) with the innovative performance of business. The other objective is to assess if large volume of data is necessarily more effective to drive business innovation. The study collected data...

Deskribapen osoa

Gorde:
Xehetasun bibliografikoak
Egile Nagusiak: JAHAN Sakila Akter, SAZU Mesbaul Haque
Formatua: Artigo
Hizkuntza:Inglês
Argitaratua: Lucian Blaga University of Sibiu 2022-12-01
Saila:Management of Sustainable Development
Gaiak:
Sarrera elektronikoa:https://msdjournal.org/wp-content/uploads/vol14issue2-5.pdf
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