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Memorable sustainable tourism experiences (MSTE): A mixed-method study

This study investigates and validates the concept of memorable sustainable tourism experiences (MSTE) and examines their influence on tourists’ revisit intentions through an exploratory sequential mixed-method design. In the qualitative phase, in-depth interviews with eight tourism operators in Lan...

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Bibliografiske detaljer
Principais autores: Nurzehan Abu Bakar, Marlisa Abdul Rahim, Nor Maizana Mat Nawi, Nik Alif Amri Nik Hashim, Sathish Kumar Velayuthan
Format: Artigo
Sprog:Inglês
Udgivet: Lodz University Press 2025-12-01
Serier:Tourism
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Online adgang:https://czasopisma.uni.lodz.pl/tourism/article/view/24230
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