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Analyzing predictors of customer satisfaction and assessment of retail banking problems in Pakistan

The current study has tried to explore the types of services provided by Pakistan. A total of 1,089 bank customers affiliated with eight major banks across four major cities were interviewed through specified questionnaire. The gender wise distribution is 87% males and 13% female of the interviewed,...

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Autors principals: Muhammad Naeem Anjum, Bi Xiuchun, Jaffar Abbas, Zhang Shuguang
Format: Artigo
Idioma:Inglês
Publicat: Taylor & Francis Group 2017-01-01
Col·lecció:Cogent Business & Management
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Accés en línia:http://dx.doi.org/10.1080/23311975.2017.1338842
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