Customer behavioral intentions in accepting technology-based ride-hailing service: Empirical study from Vietnam
Technology provides opportunities for customers to access better service quality, which imposes the higher customer behavioral intentions. Ride-hailing service is the newly-emerged transportation medium in Vietnam market, surpassing the popularity of conventional vehicles (taxi, buses, for-rent bike...
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| Hlavní autoři: | , |
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| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Springer Nature
2022-09-01
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| Edice: | Management şi Marketing |
| Témata: | |
| On-line přístup: | https://doi.org/10.2478/mmcks-2022-0015 |
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