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Business Strategies and Competitive Advantage: The Role of Performance and Innovation

ABSTRACT: This study aims to examine the effect of business strategies to improve the competitive advantages of small and medium enterprises (SMEs). Further, our study considers the importance of performance and innovation as mediating variables in the relationship between business strategies and co...

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Detalles Bibliográficos
Autores principales: Ida Farida, Doddy Setiawan
Formato: Artigo
Lenguaje:Inglês
Publicado: Elsevier 2022-09-01
Colección:Journal of Open Innovation: Technology, Market and Complexity
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Acceso en línea:http://www.sciencedirect.com/science/article/pii/S2199853122007648
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