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The role of sustainable digital innovation in achieving sustainability in female-owned businesses of Gilgit-Baltistan: do entrepreneurial attitude, perceived behavior and subjective norms matter

Abstract In recent years, females have been significantly contributing to economic growth by their tenacity, skill, and proficiency. For emerging countries, the poor performance of female entrepreneurs is concerning due to restricted resource access and the absence of social norms. This study aims t...

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Збережено в:
Бібліографічні деталі
Автори: Shahina Qurban Jan, Jiang Junfeng, Muhammad Babar Iqbal, Ali Raza, Mehwish Baig, Kainat Abdul Majeed
Формат: Artigo
Мова:Inglês
Опубліковано: Springer 2025-04-01
Серія:Discover Sustainability
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Онлайн доступ:https://doi.org/10.1007/s43621-025-01148-2
Теги: Додати тег
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