Investigating the Role and Position of Urban Management in Urban Branding (Case Study: Isfahan City)
AbstractBackground: Urban branding is a new way of describing and implementing urban marketing. Just as city identification is done through image perception, the use of urban marketing largely depends on infrastructure, communications, and urban image management.Objective: The purpose of this study...
में बचाया:
| मुख्य लेखकों: | , , |
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| स्वरूप: | Artigo |
| भाषा: | Persa |
| प्रकाशित: |
University of Isfahan
2022-09-01
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| श्रृंखला: | برنامه ریزی فضایی |
| विषय: | |
| ऑनलाइन पहुंच: | https://sppl.ui.ac.ir/article_27110_b0e9fc87c1014c43d43adb3780561af0.pdf |
| टैग: |
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