Online Search Activity and Market Reaction to Earnings Announcements
This paper leverages Google Trends search volume data from 2004 to 2008 as a proxy for investor information demand. The analysis documents that greater search activity prior to earnings announcements is positively associated with future market reaction to earnings announcements, pre-earnings announc...
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
MDPI AG
2026-02-01
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| coleção: | International Journal of Financial Studies |
| Assuntos: | |
| Acesso em linha: | https://www.mdpi.com/2227-7072/14/2/33 |
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