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The system of indicators to measure the effectiveness of interaction between enterprises in marketing channels

The aim of the article. The aim of the article is to systematize the use of marketing approaches to interaction in modern management techniques, which allowed the detailed characterization of network, competitive and innovative approaches to consolidate network main role in sales policy formation of...

Бүрэн тодорхойлолт

-д хадгалсан:
Номзүйн дэлгэрэнгүй
Үндсэн зохиолч: Yu.B. Dobroskok
Формат: Artigo
Хэл сонгох:Inglês
Хэвлэсэн: Sumy State University 2013-12-01
Цуврал:Marketing i Menedžment Innovacij
Нөхцлүүд:
Онлайн хандалт:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2013_4_99_109.pdf
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