Making mobile financial services stick: an empirical investigation into user attitudes and intentions for sustainable adoption

Purpose – This study examined the factors that affect attitudes and intentions for sustainable adoption of mobile financial services (MFS) in Nigeria. Design/methodology/approach – The study expands the Technology Acceptance Model (TAM) by incorporating constructs like perceived service quality, per...

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Autori principali:	Labaran Isiaku, Abubakar Sadiq Muhammad, Dokun Oluwajana, Adacha Kwala
Natura:	Artigo
Lingua:	Inglês
Pubblicazione:	Emerald Publishing 2024-11-01
Serie:	Journal of Innovative Digital Transformation
Soggetti:	Mobile financial services Technological acceptance model Perceived service quality Perceived usefulness Ease of use Perceived credibility
Accesso online:	https://www.emerald.com/insight/content/doi/10.1108/JIDT-01-2024-0001/full/pdf
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