Key fundamentals of strategy for decision-making in international business
The objective of this research article is to identify the conceptual foundations of strategy in international business and its articulation with the sources of competitive advantage of the value chain model, key factors to consider an internationalization process in companies. This research was bas...
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| Auteur principal: | |
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| Format: | Artigo |
| Langue: | Espanhol |
| Publié: |
Universidad EAN
2022-06-01
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| Collection: | Revista Escuela de Administracion de Negocios |
| Sujets: | |
| Accès en ligne: | https://journal.universidadean.edu.co/index.php/Revista/article/view/3653 |
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