Interconnectedness of trust-commitment-export performance dimensions: A model of the contingent effect of calculative commitment
This research on relationship marketing aims to revisit and reposition different foci of trust, commitment, and performance perception in the export/import relationships and explore the interconnectedness effects. We have collected self-reported survey questionnaire responses from 142 non-oil export...
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| Autors principals: | , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Taylor & Francis Group
2022-12-01
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| Col·lecció: | Cogent Business & Management |
| Matèries: | |
| Accés en línia: | https://www.tandfonline.com/doi/10.1080/23311975.2022.2088461 |
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