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Instagram for audience engagement: an evaluation of CERC framework in the GCC nations for digital public health during the Covid-19 pandemic

Abstract Background In this study, we investigate the utilization of Instagram by public health ministries across the Gulf Cooperation Council (GCC) nations to disseminate health-related information during the COVID-19 pandemic. With Instagram’s visual-centric approach and high user engagement, the...

Deskribapen osoa

Gorde:
Egile Nagusiak: Ghanem Ayed Elhersh, M. Laeeq Khan, Aqdas Malik, Maryam Al-Umairi, Haneen Khaled Alqawasmeh
Formatua: Artigo
Hizkuntza:Inglês
Argitaratua: BMC 2024-06-01
Saila:BMC Public Health
Gaiak:
CERC
Public health
Crisis
Social media
COVID-19
Instagram
Sarrera elektronikoa:https://doi.org/10.1186/s12889-024-18957-1
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