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TV Talk Shows and Electoral Outcome: Branding Russian Political Parties

Reviewed to the impact of TV talk shows on the perception of political party brands in Russia. Research focuses on the methods of brand development and promotion of political party brands in Russia, particularly through socio-political talk shows on television. We conducted a longitudinal comparativ...

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Autori principali: Yulia I. Dolgova, Violetta V. Sazhina, Leila O. Algavi
Natura: Artigo
Lingua:Inglês
Pubblicazione: Peoples’ Friendship University of Russia (RUDN University) 2025-07-01
Serie:RUDN Journal of Studies in Literature and Journalism
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Accesso online:https://journals.rudn.ru/literary-criticism/article/viewFile/45345/25168
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