Analyzing Tokopedia X BTS ADS According to Discourse Analysis
Tokopedia introduced a boy group from South Korea named BTS as Brand Ambassador (BA). Through advertising, Tokopedia tries to attract people's attention, especially K-pop fans. This research was made to analyze the elements of communication of language, the elements of the macro functions, what maxi...
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| 第一著者: | |
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| フォーマット: | Artigo |
| 言語: | Inglês |
| 出版事項: |
Universitas Muhammadiyah Barru
2022-08-01
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| シリーズ: | Journal of English Language Teaching and Literature |
| 主題: | |
| オンライン･アクセス: | https://jurnal.stkipmb.ac.id/index.php/jelita/article/view/101 |
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