Drawing a scientific map of the brand field based on articles indexed in WoS scientific database
Background and aim: Drawing the scientific maps in various fields through the study of scientific texts has always been the focus of many researchers. The purpose of this study was to investigate the research process and determine research interests in the field of brand and personal brand as well a...
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| Autors principals: | , |
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| Format: | Artigo |
| Idioma: | Persa |
| Publicat: |
Babol University of Medical Sciences
2021-05-01
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| Col·lecció: | مجله علمسنجی کاسپین |
| Matèries: | |
| Accés en línia: | http://cjs.mubabol.ac.ir/article-1-209-en.pdf |
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