ESTRATÉGIAS COMPETITIVAS EM INSTITUIÇÕES DE ENSINO SUPERIOR: UM ESTUDO DE CASO À LUZ DA VISÃO BASEADA EM RECURSOS
This study sought to highlight the resources used by an institution of higher education in the pursuit of competitive advantage, based on the precepts of the resource - based view. This is a case study applied in a higher education institution located in Santa Catarina. Data collection was perfo...
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| Автори: | , , , , |
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| Формат: | Artigo |
| Мова: | Espanhol |
| Опубліковано: |
Universidade Federal de Santa Catarina
2017-01-01
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| Серія: | Revista Gestão Universitária na América Latina |
| Предмети: | |
| Онлайн доступ: | http://www.redalyc.org/articulo.oa?id=319351653001 |
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