EVOLUTION OF THE ADVERTISING MARKET IN THE REPUBLIC OF MOLDOVA
The domestic advertising market is fairly fragmented, but with a rapid growth potential. That is why it drew the attention of the operators in this branch. However, there are some legislative impediments that delay the development of long-term strategies for this sector. This study involved the use...
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| Hlavní autor: | |
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| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Academy of the Economic Studies of Moldova
2018-04-01
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| Edice: | Economica |
| Témata: | |
| On-line přístup: | http://irek.ase.md/xmlui/bitstream/handle/123456789/526/Grigoras-M_ec_2018_4.pdf?sequence=1&isAllowed=y |
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