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Key Factors Affecting Egyptian SMEs Performance with the Mediating Role of E-Commerce Adoption

The main goal of this paper is to enhance understanding of the factors that affect the adoption of e-commerce in small and medium-sized enterprises (SMEs) in Egypt, and how this affects their performance. The study seeks to analyze the role of e-commerce adoption as a mediator, considering technolog...

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Principais autores: Sameh Elziaty, Dalia Magdi, Mohamed Saad, Aiman Ragab
Formato: Artigo
Idioma:Árabe
Publicado em: Arab Administrative Development Organization (ARADO) 2024-12-01
coleção:المجلة العربية للإدارة
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Acesso em linha:https://aja.journals.ekb.eg/article_362001_355e76634212a3957c2ef0aec7c28a4a.pdf
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