Analisis Kualitas Produk terhadap Minat Beli dan Dampaknya Pada Keputusan Pembelian Produk Oriflame

Abstract   This research was conducted to explain the influence of partially both directly and indirectly from product quality, purchase interest and purchasing decision variables. This research uses explanatory research. The number of population used was 100 respondents taken using accidenta...

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Detalles Bibliográficos

Principais autores:	Iwan Iwan, Eneng Iviq Hairo, Agus Yulianto
Formato:	Artigo
Idioma:	Inglês
Publicado:	Bandung: Prodi Manajemen FE Universitas Langlangbuana 2019-12-01
Series:	Almana: Jurnal Manajemen dan Bisnis
Assuntos:	Product Quality, Purchase Interests, and Purchasing Decisions.
Acceso en liña:	http://journalfeb.unla.ac.id/index.php/almana/article/view/1262
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