CORPORATE SOCIAL RESPONSIBILITY AND FINANCIAL PERFORMANCE: AN ANALYSIS UNDER THE PRISM OF RECIPROCITY
This paper lays the foundations of the mutual contribution of CSR and corporate financial performance. It seeks to find out whether CSR can explain and be explained by corporate financial performance. We introduce moderating and mediating variables to throw light...
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| Autors principals: | , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Université Mohammed V de Rabat
2020-12-01
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| Col·lecció: | Revue Marocaine de Recherche en Management et Marketing |
| Matèries: | |
| Accés en línia: | https://revues.imist.ma/index.php/REMAREM/article/view/22134/11900 |
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