Cross-functional Working: Some Thoughts about the Third Market Orientation Component Implementation
During the last 15 years, businesses, technologies, business models have become much more complex. Business environment will continue to grow, becoming more complex and volatile, providing new opportunities for companies that have the ability to quickly identify and exploit such opportunities. The...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
The Bucharest University of Economic Studies Publishing House
2016-11-01
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| coleção: | Journal of Emerging Trends in Marketing and Management |
| Assuntos: | |
| Acesso em linha: | http://www.etimm.ase.ro/RePEc/aes/jetimm/2016/ETIMM_V01_2016_81.pdf |
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