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Imagery of traditional Chinese colors and their application in food packaging design

Color systems in Eastern and Western cultures show marked differences due to their distinct cultural backgrounds. Starting from the emotional color perception of Chinese people, this paper takes the imagistic expression of colors as the entry point. Drawing on the research results of the cognitive s...

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Bibliographic Details
Main Author: ZHANG Yu
Format: Artigo
Language:Inglês
Published: The Editorial Office of Food and Machinery 2025-03-01
Series:Shipin yu jixie
Subjects:
Online Access:http://ifoodmm.com/spyjx/article/html/202503033?st=article_issue
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