Store atmospherics evolution and its contributions to the re-signification of fashion visual merchandising

This paper aims to establish the historical and chronological evolution of store atmospherics in textile and fashion retail spaces in order to understand the impact of this strategy on the store concept and on the objectives of visual merchandising along time. The result of this study is the design...

Бүрэн тодорхойлолт

Номзүйн дэлгэрэнгүй

Үндсэн зохиолчид:	José Eduardo Vilas Bôas Silva, Edson Crescitelli, Francisco Javier Sebastian Mendizabal Alvarez
Формат:	Artigo
Хэл сонгох:	Português
Хэвлэсэн:	Universidade Estadual de Londrina (UEL) 2018-12-01
Цуврал:	Projetica
Нөхцлүүд:	Visual merchandising Atmosfera de loja Comunicação de marketing Varejo de moda
Онлайн хандалт:	http://www.uel.br/revistas/uel/index.php/projetica/article/view/29095
Шошгууд:	Шошго нэмэх Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!