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How does a social norms-based intervention affect behaviour change? Interim findings from a cluster randomised controlled trial in Odisha, India

Background Behaviour change interventions targeting social norms are burgeoning, but researchers have little guidance on what they look like, and which components affect behaviour change. The Reduction in Anaemia through Normative Innovations (RANI) project designed an intervention to increase iron...

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Principais autores: Hagere Yilma, Erica Sedlander, Satyanarayan Mohanty, Ichhya Pant, Jeffrey Bingenheimer, Lipika Patro, Rohini Ganjoo, Rajiv Rimal
Formato: Artigo
Idioma:Inglês
Publicado: BMJ Publishing Group 2022-07-01
Series:BMJ Open
Acceso en liña:https://bmjopen.bmj.com/content/12/7/e053152.full
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