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Relationship Marketing: Tools for Ensuring Return on Equity

Introduction: Relationship Marketing helps to create the long term relationship between customer and banking institution providing the satisfying experience in banking services. It also helps to drive the banking excellence to the next level. It also helps to relive the banking stigma of beating fel...

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Bibliografiske detaljer
Hovedforfatter: Dhan Raj Chalise
Format: Artigo
Sprog:Inglês
Udgivet: Nepal Philosophical Research Center 2021-12-01
Serier:Nepal Journal of Multidisciplinary Research
Fag:
Online adgang:https://www.nepjol.info/index.php/njmr/article/view/43377
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