DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALE
Retailers today use highly efficient economic tools that enable them to make appropriate decisions about assortment size. The determinants that assist or restrict a retailer’s choice influence largely the overall size of assortment offered. The main purpose of this study is to focus on examining and...
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| Autor principal: | |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Trakia University
2019-10-01
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| coleção: | Trakia Journal of Sciences |
| Assuntos: | |
| Acesso em linha: | http://tru.uni-sz.bg/tsj/Volume%2017,%202019,%20Supplement%201,%20Series%20Social%20Sciences/3/za%20pe4at/75.pdf |
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