THE INFLUENCE OF BEHAVIORAL PSYCHOLOGY ON FINANCIAL DECISIONS OF CONSUMERS IN THE BANKING SECTOR
The main objective of this paper is to analyze how the principles of behavioral psychology influence the financial choices of consumers in the banking sector. In this study, we aim to explore and highlight the impact of various cognitive biases, emotional affect and other psychological factors o...
-д хадгалсан:
| Үндсэн зохиолчид: | , , |
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| Формат: | Artigo |
| Хэл сонгох: | Inglês |
| Хэвлэсэн: |
Academica Brâncuşi
2025-02-01
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| Цуврал: | Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie |
| Нөхцлүүд: | |
| Онлайн хандалт: | https://www.utgjiu.ro/revista/ec/pdf/2025-01/16_Nioata.pdf |
| Шошгууд: |
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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