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From brand safety to suitability: advertisers in platform governance

Scholarship has long identified the business imperative to create an advertiser-friendly environment as a key influence on social media content moderation. However, "brand safety" – the industry term for advertisers’ measures to avoid content perceived as reflecting negatively on their brands – rema...

詳細記述

保存先:
書誌詳細
第一著者: Rachel Griffin
フォーマット: Artigo
言語:Inglês
出版事項: Alexander von Humboldt Institute for Internet and Society 2023-07-01
シリーズ:Internet Policy Review
主題:
オンライン・アクセス:https://policyreview.info/node/1716
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