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Text analysis of billboards and infographic graphics advertising COVID-19 on promoting preventive behaviors and taking vaccination against the coronavirus pandemic and investigating the opinions of the Iranian adult population

Abstract Background Advertising is one of the most important solutions that health centers and medical services around the world use to try to encourage public opinion to create a positive attitude towards preventive measures and vaccination. This study has been done with the aim of text analysis of...

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Autori principali: Fereshteh Mohamadpour, Gary Groot, Ardalan Askarian, Mehrdad Askarian
Natura: Artigo
Lingua:Inglês
Pubblicazione: BMC 2024-03-01
Serie:BMC Public Health
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Accesso online:https://doi.org/10.1186/s12889-024-18135-3
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