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Spreading Social Influence with both Positive and Negative Opinions in Online Networks

Social networks are important media for spreading information, ideas, and influence among individuals. Most existing research focuses on understanding the characteristics of social networks, investigating how information is spread through the "word-of-mouth" effect of social networks, or exploring s...

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Autori principali: Jing (Selena) He, Meng Han, Shouling Ji, Tianyu Du, Zhao Li
Natura: Artigo
Lingua:Inglês
Pubblicazione: Tsinghua University Press 2019-06-01
Serie:Big Data Mining and Analytics
Soggetti:
influence spread
social networks
positive influential node set
greedy algorithm
positive and negative influences
Accesso online:https://www.sciopen.com/article/10.26599/BDMA.2018.9020034
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