Reputation Management and Family Business
Corporate reputation is important in gaining long-term competitive advantage and building company value. Thus, the author points out the need to manage reputation, which, due to its complex nature and multidimensional character, is a serious and difficult challenge. The author develops a strategic m...
Shranjeno v:
izdano v: | Routledge Studies in Management, Organizations and Society |
---|---|
Glavni avtor: | |
Format: | Livro |
Jezik: | Inglês |
Izdano: |
Taylor & Francis
2022
|
Teme: | |
Online dostop: | https://directory.doabooks.org/handle/20.500.12854/72396 |
Oznake: |
Označite
Brez oznak, prvi označite!
|