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I Don't Even Recognize You Anymore

Traditional trade marks have become a rarity, widely replaced by more appealing means of market communication. Fueled by the CJEU's liberal jurisdiction, widening the subject matter eligible for trade mark protection, a whole new world of opportunity has opened up to advertisers.

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Bibliografische gegevens
Gepubliceerd in:Munich Intellectual Property Law Center - MIPLC
Hoofdauteur: Niedersüß, Carl Dominik J.
Formaat: Livro
Taal:Inglês
Gepubliceerd in: Nomos Verlagsgesellschaft mbH & Co. KG 2015
Onderwerpen:
Online toegang:https://directory.doabooks.org/handle/20.500.12854/49752
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