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Pop City
This book examines how Korean television dramas and K-pop music are employed to promote urban and rural regions within South Korea to overseas tourists. Riding the international popularity of Korean entertainment, Korean cities have actively used K-dramas and K-pop idols in advertisements designed t...
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| Autor principal: | |
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| Formato: | Livro |
| Idioma: | Inglês |
| Publicado em: |
Cornell University Press
2018-12-15
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| Assuntos: | |
| Acesso em linha: | https://directory.doabooks.org/handle/20.500.12854/27475 |
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