Chapter 1 Consuming atmospheres
This chapter begins by introducing readers to the inspiration behind the Consuming Atmospheres book. Readers are then taken on a journey through the past, present, and future of the topic of consuming atmospheres in the marketing field, through the three themes organising this edited collection: Par...
Tallennettuna:
Päätekijät: | , |
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Aineistotyyppi: | Livro |
Kieli: | Inglês |
Julkaistu: |
Taylor & Francis
2024
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Aiheet: | |
Linkit: | https://directory.doabooks.org/handle/20.500.12854/122470 |
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