Innovation, market archetypes and outcome an integrated framework /
Innovation is the key to firm competitiveness and growth yet studying innovation is much like the ancient parable about a group of blind men each touching a different part of an elephant. This book is a fresh new approach to understanding innovation – market linkages using one unified framework. The...
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Natura: | Livro |
Lingua: | Inglês |
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Physica-Verlag HD,
c200
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Accesso online: | https://minerva.ufrj.br/F/?func=direct&doc_number=000920493&local_base=UFR01 |
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