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Innovation, market archetypes and outcome an integrated framework /

Innovation is the key to firm competitiveness and growth yet studying innovation is much like the ancient parable about a group of blind men each touching a different part of an elephant. This book is a fresh new approach to understanding innovation – market linkages using one unified framework. The...

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Autor principal: Sarkar, Soumodip.
Formato: Livro
Idioma:Inglês
Publicado em: Physica-Verlag HD, c200
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Acesso em linha:https://minerva.ufrj.br/F/?func=direct&doc_number=000920493&local_base=UFR01
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